Tag: News

More Than One Path to Reach Your Business Goals

To develop their craft effectively, real estate pros require flexible learning experiences. The Center for REALTOR® Development, a content sponsor, has unique and varied course offerings that will fit your busy lifestyle. When the University of Chicago became the first traditional educational institution to provide correspondence courses in 1892, it blazed a trail towards equity …

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Major Causes of House Fires and How to Prevent Them

Homeowners have only three to four minutes to evacuate in the event of a fire, research shows. Share the dangers with your clients to help them prepare and stay safe. Deadly house fires are growing in frequency—and many homeowners have less time to get to safety. Newer homes and furnishings are burning faster(link is external), …

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Need Your Advice on Renovation ROI

More people are upgrading their current property rather than moving, and they’re looking for guidance on resale value, surveys show. Despite recession fears, homeowners who want to stay put are moving ahead with renovation plans, and you can guide your clients through the improvement projects they should prioritize. After all, 22% of homeowners say ROI …

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Fears Every Real Estate Agent Can Overcome

Plunging home sales are adding to the horror of Halloween this year, but market shifts are a time to be brave and confront the demons in your business. Fear may rule the night on Halloween, but don’t panic every time you face a scare. Plunging home sales are adding to the horror of the season …

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Staging to Sell with Inspo from 5-Star Hotels

Hotel and interior design experts offer tips for staging primary bedrooms with touches of luxe. Recently, furniture and home decor company, CB2(link is external), named “luxury for all” as one of the top three home trends of 2022. The brand’s popularity with millennials, who currently comprise the largest percentage of home buyers(link is external), means …

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What Homeowners Should Know About Rain Barrels

Sustainability is trending, especially among young buyers, and an aesthetically pleasing rain barrel offers cost savings and curb appeal. Outfitting a house with a rain barrel does more than collect and conserve rainwater: It saves money, too. Well-placed rain barrels help cut utility costs by collecting free water for gardening, lawn watering or even washing the car. …

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Slowdown in Home Prices Ahead Despite Q3 Growth

The third quarter may have marked the end of price surges as higher mortgage rates put a damper on projections for property appreciation. Read more from NAR’s latest report. Home prices continued to climb in the third quarter of this year, but the upward trend may finally be coming to an end, according to the …

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Ways to Be More Intentionally Inclusive

How real estate pros can support greater diversity within brokerages and associations. Growing up on the South Side of Chicago, Marki Lemons-Ryhal was considered “Black royalty.” Her family owned the city’s second-oldest Black-owned restaurant, and her grandfather was an inductee into the Barbecue Hall of Fame. Despite Chicago’s well-documented segregation, Lemons-Ryhal, a broker, author and …

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Formula for Creating Short Marketing Videos

This foolproof method for crafting storytelling videos can build deeper connections with your clients or prospects. You undoubtedly know the power of video marketing, considering that YouTube is the number two search engine. But maybe you don’t feel comfortable in front of the camera, so you’ve avoided trying your hand at creating videos. The purpose …

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Standards Multigenerational Housing Needs to Meet

A fourth of Americans are living in multigenerational households, but current housing stock needs to adapt to the population’s changing needs. Multigenerational housing has become commonplace, and many Americans even show a preference for it, experts said at the Urban Land Institute’s 2022 Fall Meeting in October. In fact, a quarter of Americans in 2021 …

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Slowdown in Home Prices Ahead Despite Q3 Growth

The third quarter may have marked the end of price surges as higher mortgage rates put a damper on projections for property appreciation. Read more from NAR’s latest report. Home prices continued to climb in the third quarter of this year, but the upward trend may finally be coming to an end, according to the …

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Sales Mistakes to Fix Before the Market Changes Again

Every real estate pro makes these errors at one point or another. But you have to learn how to prevent them in the future to keep your business viable. Even the venerable Leigh Brown, a prolific real estate speaker and broker-owner of One Community Real Estate in Concord, N.C., has experienced dry spells in her …

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