Tag: News

Mistakes to Avoid When Flipping a House

Don’t cut corners when selecting, updating properties. As appreciation begins to slow and interest rates rise, making money from a fixer-upper becomes less of a guaranteed win. A key to success is doing homework about what’s a good contender to be transformed and how to avoid the biggest mistakes. Josh Miller gave up a corporate …

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Big Moves

Pandemic-era migration has caused a ripple in cities and towns across America. Will it continue? Since the beginning of time, humans have moved from one place to the next. Mass migrations like the Gold Rush of the 1800s and the Great Migration of the 1900s were led by populations motivated by historic events, urgent needs, …

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Improvements That Shout ‘Updated!’

“Houses that need updating put a pause in buyers’ minds,” says salesperson Stephanie Mallios of Compass NJ in Short Hills, N.J. “Renters usually have no idea how much it costs to make repairs, so they think in broad brushstrokes of prices—$10,000, $20,000—and start deducting from their offer.” Here are improvements that many buyers are loving …

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Test Your Home Style Savvy

How much do you know about architectural styles and features, along with their history? You know what makes for great curb appeal— healthy landscaping, pops of color, well-executed carpentry, and an excellent paint job in neutral colors. But how much do you know about architectural styles and features, along with their history? Having a sound …

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I Have to Pay for That?

First-time buyers may not know what it takes to maintain their home. Good thing they have you. When they experience their first leaky faucet, cold blast of air, or foundation crack, many first-time home buyers panic. Help ward off regret by connecting them with specialists and giving them a rundown of important maintenance checks. HVAC …

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New Smart-Home Products

Give clients a preview of the latest gizmos for the home featured at CES 2022. You don’t need to attend the annual CES event in Las Vegas to get excited about advancements in home tech. Image by Jan Vašek from Pixabay ©National Association of REALTORS®Reprinted with permission

Pieces of Advice You Can Give Short-Term Rental Investors

Location is important, but your clients also should think about property management and occupancy rates before making a purchase. With more investment opportunities popping up as the housing market begins to recover, properties that investors can turn into short-term rentals are in demand. Short-term rentals can be profitable, but that depends on a wide range …

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Improvement Hurdles

Almost every homeowner has a home improvement horror story to share—not finding an available remodeler, waiting months for appliances, having doors delivered that are the wrong size. To make matters worse, prices have skyrocketed for many items, often after a contract is signed. While these challenges don’t fall within a normal sales pro’s job, the …

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Turnkey Homes Are in Demand

Many developers believe that turnkey homes—high-end, furnished, predecorated homes that allow buyers to easily move in—are what home shoppers want nowadays. The trend is taking root in places like Hawaii and California and in many second-home resort communities. Rob Kildow, director of sales and principal broker for Hualalai Realty, told Mansion Global about the growing …

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What’s That Smell? Your Brand

Property managers and other commercial real estate pros are increasingly leveraging “scent marketing” to boost a building’s appeal. The rules could even apply to homes. Commercial buildings are turning to the power of smell to enhance the customer or tenant experience, matching an enticing visual space to a pleasant scent. The trend is taking hold …

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Will Virtual Staging Replace Traditionally Staged Rooms?

The business of home staging is under transformation. Though physical staging has long dominated the market, virtual staging is quickly becoming a go-to option, but whether it’s the better option depends on several factors. Key takeaways: When Barb Schwartz introduced the concept of home staging in 1972, inspired by her background in theater, the idea …

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DIY Jobs Sellers Should Stop Doing

Home inspectors say they can spot the work of an amateur versus a pro. Homeowners may have gotten overconfident with their DIY skills. Armed with YouTube tutorials and extra time at home during the pandemic, more homeowners have been drawn to DIY house projects to save money and bypass waits for overbooked contractors. Home inspectors …

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