Hot Kitchen Trends According to Instagram

Hot Kitchen Trends According to Instagram

What’s cooking in kitchen design in 2020? White kitchens, granite, and modern designs still reign supreme, according to a new study of 500,000 Instagram posts in the U.S., conducted by Wren Kitchens.

Instagram has emerged as a popular place to share home design pictures and offers insights into trends based on the most Insta-worthy kitchen styles, features, and colors, according to Wren Kitchens.

Overall, the modern kitchen style, which features simple and sleek design, is the most instagrammable style of 2020 with 44,458 posts, Wren Kitchens finds. Modern style surged ahead of the more rustic and wooden decor of farmhouse styles, the second most popular  with 20,364 posts.

The following are the top kitchen styles on Instagram, according to Wren Kitchens:

Ranking. Style No. of posts
1 Modern 44,458
2 Farmhouse 20,364
3 Country 16,186
4 Traditional 10,599
5 Rustic 8,119
6 Cottage 5,441
7 Shaker 4,108
8 Industrial 3,457
9 Minimalist 2,171
10 Transitional 1,883
 

Granite countertops continue to dominate kitchen designs. Wren Kitchens finds granite countertops to be the most popular  kitchen feature on Instagram.

Ranking. Feature No. of posts
1 Granite countertops 49,619
2 Pantry cabinets 29,429
3 Quartz countertops 23,652
4 Kitchen islands 23,436
5 Eco-friendly 5,785
6 Brass faucets 4,608
7 Copper hardware 3,698
8 Mosaic splashback tiles 3,041
9 Induction cooktop 650
10 Farmhouse sinks 141

While colorful kitchens have gained popularity over the last year, white kitchens still dominate. These are the most popular kitchen colors, according to Instagram.

Ranking. Color No. of posts
1 White 48,753
2 Black 27,528
3 Green 23,423
4 Blue 15,470
5 Cream 13,106
6 Pink 5,459
7 Gray 5,358
8 Yellow 4,808
9 Peach 2,459
10 Floral 2,409

 

Source:
©National Association of REALTORS®
Reprinted with permission