Category: Real Estate Tips

How to Create a Successful Mentorship Program

Mentorship programs can boost agent success and increase morale. The company that Jon Yacovetta works for was pretty new in 2020, with a lot of growth due to an influx of new agents coming on board.  “I have a background in education and leadership, and I had phenomenal mentorship myself from Bret Weinstein, our founder …

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Best Practices for Increasing Customer Satisfaction

Personalized service and transparent communication go a long way in making a customer happy. Starting a career in real estate can be daunting yet rewarding. Transitioning educational knowledge into building relationships with prospective buyers requires humility and a determination to perfect the craft. When I was a newbie in the industry, my strategy began with …

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How Brokers Can Lead as Agent-Centric Business Partners

Brokers who take an active role in agents’ success help build market momentum and company loyalty. The real estate brokerage business is one of great fluctuation and change, often dependent on the state of the market. It’s no secret that the past several years have pushed the industry into unforeseen circumstances and opportunities. As an …

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Brokers Discuss How to Generate Revenue in a Slow Market

The market is always shifting, and building diverse revenue streams means your bottom line can withstand fewer sales. In today’s market, some brokerages are finding themselves at a crossroads. “Our margins have nearly evaporated,” says Florida-based Ben Schachter, broker and president at The Signature Real Estate Companies. Sellers are negotiating for lower compensation and real …

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How to Host Events That Will Generate Business

Events can lead to revenue by bringing in potential clients and establish your brokerage as a staple in the community. For many brokerages, hosting real estate events are a necessary way to bring in business. “Events are everything—they allow us to engage with the community, and we are nothing without our community,” says Isaiah Hazward, …

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Tips to Transition From Top Producer to Broker-owner

A long-time agent shares the surprises, challenges and considerations of opening her own real estate company. Many real estate professionals are hardworking, ambitious and goal oriented. No matter where they are in their career, it’s only natural for them to be thinking about what comes next. They want to be in control, have a grasp …

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How Diversification Can Help Your Brokerage Thrive

For broker Rory S. Coakley, offering a range of services is only logical, increasing client satisfaction and adding income opportunities for the brokerage and its agents. In the face of slow home sales, brokers are employing a range of strategies to generate new revenue streams. For Rory S. Coakley, diversification is at the heart of …

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Help Your Agents Get Their Clients Ahead in the Crucial Spring Market

Many real estate professional were glad to put 2024 behind them. High interest rates, practice changes and the relative uncertainty that nearly always accompanies an election year meant the industry had to pivot and adapt, often several times. As the calendar finally flipped to 2025, agents and brokers exhaled, hoping lower interest rates, an uptick …

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Tips to Help Agents Build Relationships That Convert

Train your agents to start a dialogue with potential buyers and sellers that builds relationships and establishes trust. Much has changed in the industry in recent years for real estate professionals and or buyers and sellers. Fortunately, this market also provides a plethora of opportunities for agents who are ready to put in the work …

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What Greener Homes Are Made Of

Tune in to the materials and practices fueling resilient, eco-friendly construction “Being green” has become more than a catchphrase. It’s a filter through which some people, including real estate buyers, are making life choices. As consumer interest grows in the benefits of eco-friendly, resilient commercial and residential properties, ­REALTORS® are getting the message. In the …

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Home Staging From Afar

Born from a health crisis, the remote service offers agents and sellers an affordable option for making a listing sparkle. Under conventional circumstances, Jill Friedland, an agent with Weichert, REALTORS®, in Warren, N.J., would have a stager come to her clients’ home to spruce it up before it goes on the market. But like so …

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How Multifamily Buildings Are Continuing to Attract Residents

Whether it’s spectacular views or open floor plans, learn how apartments and condos are virtually showcasing their high points to potential buyers and tenants in a social distancing world. Key takeaways: In the era of COVID-19, real estate pros are relying on technology more than ever to show properties to potential buyers and renters. The …

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