Jun 22

Single-Family Homes a Hot Rental Item

Single-Family Homes a Hot Rental Item.

Single-Family Homes a Hot Rental Item

Single-Family Homes a Hot Rental Item

Are your clients reluctant to sell their homes in a down market? Well, you’re in luck: Fannie Mae reported that the single-family home rental was the fastest-growing sector of the rental market from 2005 to 2010 — and it’s still growing.

While it might not be the best time to sell a home, you can certainly use this opportunity to help your clients rent it out. Becoming a leasing agent involves a smaller commission, but you’ll also be able to nurture clients until they’re ready to buy a home down the line. Here’s how to expand your agency’s service offerings and navigate the world of rentals.

You already know how to sell

Leasing isn’t too far removed from selling – you’re set if you’re already a licensed real estate agent, aware of the laws involved, and how to facilitate a real estate transaction. You also know that closing a deal involves more than writing a listing and holding a showing. Now just apply your knowledge to rentals.

Build your inventory

In order to start advertising and leasing properties, you need rental properties first. Contact local landlords and property managers, browse rental search websites, and use the MLS search engines as a resource. Reach out to landlords and property managers who have advertised their listings to see if they need any help filling their vacancies.

Obtain the necessary documents

Collaborate with the property manager or owner to get the paperwork you need to help them lease the property. Have them sign a contract for your services, and make copies of the lease or rental application as well as any other documents the property owner requires renters to complete.

Add rentals into your online presence

If your brokerage or agency already has a website dedicated to homes for sale, it’s time to add a “for rent” category. Make sure the two are easily distinguishable so there’s no confusion on whether or not a property is for lease. Feel free to share your new service and rental properties on your social media accounts, too. Also remember to notify your existing clients to let them know you’re now doing rentals.

Start advertising

An Apartments.com survey found that 90 percent of renters search multiple websites when they’re looking for an apartment. Close deals faster and make sure your properties are seen by advertising your listings where renters search. Make your listings competitive by writing detailed descriptions, including information about the length of lease, included utilities, surrounding area, and photographs.

When interested renters respond, screen them and schedule a showing with them. Now it’s time to use those sales skills to close the deal!

admin

For all of your Real Estate needs, place yourself in the competent hands of a career Realtor who is a Philadelphia native and Delaware County resident. Skilled, smart and enthusiastic about his work and his life, Anthony DiDonato has the appealing combination of business sense and people skills gives him an edge in an industry that demands both.

Educated at Drexel University with a dual major in accounting and finance and minors in management and psychology Anthony DiDonato offers over 25 years of experience in the real estate industry. He has been a real estate investor since 1985 and a member of H.A.P.C.O. (Landlord Association). He became a licensed Realtor in 1992 and a member of the Local, Pennsylvania and National Associations of Realtors. Anthony DiDonato is also a member of the Computerized Multiple Listings, (MLS) and Internet Marketing Programs. In 1997 Anthony DiDonato became Century 21 All-Elite, Inc. Corporate Secretary.

Anthony DiDonato believes in taking his profession to the highest level of quality service. He is known for finding that “perfect” property in Philadelphia, Delaware County, Chester County, Montgomery County and surrounding areas in Pennsylvania for his buyers and helping his sellers prepare their properties so they sell quickly and efficiently.

When it comes time to negotiate the terms of a contract, Anthony DiDonato has the knowledge, experience, and professionalism applied to meeting – or exceeding – his clients’ expectations. His service to his clients is second to none. His honesty and integrity have been his claim to fame.

For Superior Real Estate Representation in the Delaware Valley, Philadelphia, Delaware County, Chester County, Montgomery County and surrounding areas in Pennsylvania… call Anthony DiDonato.